Brand Reputation Management Archives

In Brand Reputation Management, WiKiAlerts, Wikipedia

Posted January 29, 2020

Let’s Talk About It: How Wikipedians Resolve Their Problems

Wikipedia’s “Talk pages” are a vital resource, not just for Wikipedia editors, but for anyone who wants to understand human interaction among strangers who share a common goal. Wikipedia users [...]

By Sam Michelson

In Blog, Brand Reputation Management, Reputation Management, Wikipedia

Posted July 14, 2019

Editing the Wikipedia Article about You or Your Company

Clients often ask should they edit their brand’s Wikipedia article – Is it okay to edit these articles yourself? Wikipedia says: “You are discouraged from writing articles about [...]

By Five Blocks

In Blog, Brand Reputation Management, Digital Reputation Management, Public Relations, Reputation Management, Search Engine Optimization, SEO, Wikipedia

Posted June 6, 2018

Five Things PR Professionals Need to Know about Digital Reputation Management

While you’re busy creating a carefully crafted image of your client or company, the majority of your stakeholders will form an opinion based on information available online, often drawing quick [...]

By Sam Michelson

In Blog, Brand Reputation Management, Digital Reputation Management, Public Relations, Reputation Management, Wikipedia

Posted December 28, 2013

Digital Reputation Management: It’s Not All About Burying Results

I posted the following on Business Insider in response to a post that focused on the underbelly of the Digital Reputation Management industry. Many companies and individuals who have online [...]

By Sam Michelson

In Blog, Brand Reputation Management, Branding, Reputation Management, Wikipedia

Posted December 7, 2013

Wikipedia’s Role in Creating Your Brand Online

Establishing yourself or your company as a brand online is important. By “brand” I mean getting to the point where Google is certain that your name (or company name) is associated with a specific [...]

By Five Blocks

In Blog, Brand Reputation Management, FTSE 100, Reputation Management, Wikipedia

Posted November 10, 2012

Brand Reputation for the FTSE 100 vs. the Fortune 100

Before we can start work aligning a brand’s online reputation to match their corporate objectives, we need to understand something about the playing field. We need to understand what types [...]