The Wikipedia Index: Facts and Big Business
We’ve said it before, but it’s worth saying again: Monitoring changes to corporate or executive Wikipedia pages is an essential component of reputation management. As we’ve [...]
Knowledge is Power: Wikipedia Fact Sheet
The 5th most visited website in the world has changed the way we seek out information, and the way we think about knowledge as a collaborative effort. If you are a CEO with a Wikipedia page, that [...]
Editing the Wikipedia Article about You or Your Company
Clients often ask should they edit their brand’s Wikipedia article – Is it okay to edit these articles yourself? Wikipedia says: “You are discouraged from writing articles about [...]
Wikipedia 101
Wikipedia articles are highly relevant for businesses, individuals and causes. Their prominent positions in search results make them a top source for gathering information. Furthermore, the site [...]
By Five Blocks
In Blog, Brand Reputation Management, Digital Reputation Management, Public Relations, Reputation Management, Search Engine Optimization, SEO, Wikipedia
Posted Five Things PR Professionals Need to Know about Digital Reputation Management
While you’re busy creating a carefully crafted image of your client or company, the majority of your stakeholders will form an opinion based on information available online, often drawing quick [...]
Posted
Wikipedia’s Role in Creating Your Brand Online
Establishing yourself or your company as a brand online is important. By “brand” I mean getting to the point where Google is certain that your name (or company name) is associated with a specific [...]
By Five Blocks
Posted Brand Reputation for the FTSE 100 vs. the Fortune 100
Before we can start work aligning a brand’s online reputation to match their corporate objectives, we need to understand something about the playing field. We need to understand what types [...]
